Awareness app

Date

2019

Context

Freelance

Client

ORA systems

Categories

User Experience (UX)

Tools and skills

Art Direction, UX/UI Design, Illustrator, Photoshop, After Effects

ORA reached out as an Art director to create the entire UX/UI for their new awareness self-development app. A design requiring a whole new way of thinking the experience: How can an interface promote free thinking, individual empowerment and liberation from addictive behaviours when the device itself is a vehicle for conformism, screen addiction and even mass control? Can a smartphone app liberate us? The app features an Artificial Intelligence interacting with the user through a customizable interface making the experience unique for everybody. Also featuring AR elements, location-based immersive social experiences, journaling and a gamified narrative arch.

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